Tag Archive | "Garret Lacour"

RoadVantage Introduces Preferred LeaseCare Active Protection PLUS a Lease End Benefit


AUSTIN – RoadVantage introduces a powerful and innovative program for lease customers called Preferred LeaseCare. This new concept combines the “as you drive” benefits of RoadVantage ancillary products with an excellent lease end benefit, possibly saving the lessee thousands of dollars through the lease term.

Preferred LeaseCare offers Dent & Ding Repair with a $1000 hail deductible benefit, Windshield Repair, Interior/Exterior Repair and Key Replacement during the term of the lease — all with no aggregate limits. This program adds an additional Lease End Benefit of up to $2,000 with no single event limit, covering items for excess wear such as worn tires & wheels, exterior scuffs, bumpers, missing parts and much more.

“We believe this product is a game changer for lease customers because this program allows a consumer to keep their vehicle in the great condition they desire while they drive and offers a great lease end benefit. Innovation is the engine of our success and offering a ‘Better Customer Experience’ is our passion. As the fastest growing provider of F&I programs, this new offering is just another example of ‘how and why’” said Garret Lacour, CEO of RoadVantage. Preferred LeaseCare is now offered to agents and dealers in most states across the country. Learn more about it at www.roadvantage.com

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RoadVantage Continues Rapid Growth – Welcomes Industry Veterans Keith Cooper and Steve Chandler


AUSTIN – RoadVantage, the fastest-growing provider of F&I programs for the automotive industry, announced that Randy Ross is being promoted to President of Sales.

Ross, who is the current Senior Vice President of Sales, has been with the company for five years, where he has been instrumental in the company’s rapid rise to success. Prior to that, he owned Ross Chrysler Jeep Dodge in Boone, N.C. for nearly 15 years. He was also the Platform President and Co-Founder of Group1 Automotive from 1997-2000; was the managing partner for 13 years at Town North Nissan Mitsubishi, Elgin Ford, Round Rock Nissan in Austin, Texas; and began his automotive sales and management career at a sister dealership in the Dallas, TX market.

“From the start, I have believed in the power of the mission here at RoadVantage,” said Ross. “We have some of the most talented people in the industry, the most comprehensive products, and certainly the most amazing claims staff in the business. I am extremely proud at what we have accomplished so far, and with these two awesome additions, this is only the beginning of where we’re going to take this company.”

Keith Cooper — formerly the Senior Vice President of Sales at Innovative Aftermarket Systems (IAS) — has been hired to replace Ross as the new Senior Vice President of Sales. Cooper will spearhead the company’s national sales efforts, looking to continue the explosive growth the company has experienced every year since it was founded. Prior to his tenure at IAS, Cooper served as the Executive Vice President and General Manager at the Genesis Marketing Group. He has held roles as the Director of National Sales for Gulf States Financial Services; President, COO and Partner at Triple Protection Auto Care; and President and General Manager for Walkaway USA Inc.

“This is an exciting next step for me, and I am beyond pleased to be joining RoadVantage,” Cooper said. “This is a company that values people, while ensuring they have the absolute best possible products on the market. I am truly excited be a part of the next stage of their growth and evolution.”

There is more exciting news…

Steve Chandler has been named the new National Vice President of Sales and will be joining the RoadVantage team in September. Chandler was most recently the Regional Vice President at CNA National, where he was responsible for growth, management, and agent relationships for the Western part of the United States. He and Brad Blizzard, the other National Vice President of Sales will report directly to Cooper. Previously, he has held the position of Regional Vice President at Protective Life, Director of Operations & Marketing at Trend Personnel, and Vice President of Training Services at EFG Companies.

“I have watched RoadVantage grow into a powerhouse in this market, and I am excited to be joining the team,” said Chandler. “This is an amazing opportunity, and I look forward to helping them continue this forward momentum.”

“There is a reason we are the fastest growing F&I company in the industry,” said Garret Lacour, CEO of RoadVantage, “and that’s the people. We have an incredible team, and I know that Randy, Keith, and Steve are all going to do great things. We’re just getting started!”

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RoadVantage Releases New Series of Free Product Videos to Dealerships Nationwide


AUSTIN – Six months after releasing a free educational F&I video to all U.S. dealerships, RoadVantage today released a new series of free point-of-sale product videos to help dealers drive consumer interest in F&I protection when purchasing a vehicle.

“Research shows that four times as many consumers prefer watching a video about a product over reading about it. Dealers who have used the F&I video we released last November have reported overwhelmingly positive results,” said RoadVantage CEO Garret Lacour. “As a result, we’ve created these product-specific videos to serve up point-of-sale product information in an engaging manner that resonates with today’s consumer.”

The new videos (http://bit.ly/2roTqJd) are short and product-specific, like an audiovisual product brochure, so dealers can use them in the F&I manager’s office and on their websites to help customers understand the benefits of specific products: Tire & Wheel, Dent & Ding Repair, Windshield Repair, Interior/Exterior Repair, and Key Replacement.

“As a dealer myself, I’m aware first-hand of how the customer shopping experience has evolved,” said Randy Ross, senior vice president of sales for RoadVantage, former cofounder of Group 1 and owner of Ross Chrysler Jeep Dodge in Boone, NC. “We are showing these videos on our monitors in my dealership showroom and service lounge, and on our website, and they’ve been very effective – customers are actually asking us about the products after seeing the videos.”

The point-of-sale product videos are available on the RoadVantage YouTube channel and are available to all dealerships nationwide. Dealers can link to the videos, or download them for use on their websites or to use as part of presentations in the F&I office.

“There’s a lot of buzz in our industry about digital F&I and the connected consumer,” continued Lacour. “We want to make sure dealers have the tools they need to engage those consumers wherever those consumers may be: online, or watching showroom monitors, or as part of the F&I presentation.”

RoadVantage created the videos in response to industry studies demonstrating that when customers are aware of aftermarket products, they are more likely to purchase them, coupled with research demonstrating a direct correlation between watching product videos and purchase intent.

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RoadVantage Continues Strong Momentum with Office Expansions, Hiring Surge


AUSTIN – RoadVantage, the fastest-growing provider of F&I programs for the automotive industry, today announced the third expansion of its Austin headquarters and the addition of a new west coast office, as well as new hires across all departments.

These latest expansions enable RoadVantage to further broaden its sales and customer service operations in order to accommodate the company’s record contract volume and accelerated revenue growth.

“The momentum behind RoadVantage is exciting, but we have an eye to the future and are ensuring that even with our rapid growth, we remain a step ahead,” said Garret Lacour, CEO of RoadVantage. “We’ve made these investments in our business and our people in order to ensure we continue to provide the best customer experience in the industry.”

In Q1 of 2017, the company hired new employees across all departments, including the addition of a new sales office on the west coast. RoadVantage will further expand its Austin office this summer when it absorbs an adjacent space in the same building. These expansions will double the footprint of its Austin headquarters.

“By putting these resources in place, we are ready to take our business to the next level,” said Reese Hillard, Senior Vice President at RoadVantage. “The expansions to our team and our offices support our growth strategy.”

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RoadVantage Interior/Exterior VSC Completes Year of Record Sales


AUSTIN – RoadVantage, the fastest-growing provider of F&I programs for the automotive industry, announced today that its Interior/Exterior Vehicle Service Contract program has just completed a year of record sales.

“When we launched our Interior/Exterior VSC a year ago as part of our powerful multi- option bundle, it generated a lot of excitement among agents and dealers, and over the last year, it has only continued to gain momentum,” said Garret Lacour, CEO of RoadVantage.

RoadVantage introduced its Interior/Exterior Vehicle Service Contract program, which does not require product application, in early 2016 as both a stand-alone product and also as part of its best-selling multi-option bundles.

“One year after we launched it, our Interior/Exterior VSC continues to be a customer favorite and a top seller,” said Randy Ross, Senior Vice President of Sales at RoadVantage. “The reason why it’s so popular is that it offers enhanced coverage compared to traditional Interior/Exterior programs – without requiring chemical application.”

Since introducing the Interior/Exterior Vehicle Service Contract to the market in January of 2016, RoadVantage has seen sales for the program take off, with its multi-option bundle containing the Interior/Exterior VSC quickly becoming one of its most popular programs.

“With the RoadVantage Interior/Exterior VSC, dealers get a program that gives customers the coverage and protection they want, without applying product,” continued Lacour.

 

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RoadVantage Expands Sales Team, Welcomes Industry Veteran Aaron Riddle


AUSTIN – RoadVantage, the fastest-growing provider of F&I programs for the automotive industry, today announced F&I industry veteran Aaron Riddle has joined the sales team as a Regional Vice President.

Riddle comes to RoadVantage with more than 25 years of experience in F&I, most recently with Ally Financial, where he served as an Area Growth Leader. Riddle’s background includes experience with F&I lenders, products, trainers and providers, including several years with Safe-Guard Products as well as PermaPlate.

“Aaron’s career spans multiple sides of the F&I equation, giving him in-depth experience, established relationships and a unique perspective,” said Garret Lacour, CEO of RoadVantage. “Aaron will be a strong asset as we continue to grow our presence nationwide.”

Riddle began his career on the lender side of F&I before moving to aftermarket products and providers, where he had a proven track record of income development with large accounts such as AutoNation, DCH/Lithia and Sonic Automotive. At RoadVantage, he will be covering the northern west coast region.

“I’ve been watching RoadVantage and was immediately drawn to this opportunity,” said Riddle. “Their innovative approach to F&I, including initiatives like their free consumer videos and how they handle claims – there’s a reason RoadVantage is growing so rapidly, and I’m excited to be part of a company that is leading the pack.”

Riddle is a certified member of the Association of Finance and Insurance Professionals. He received his bachelor of arts from Lewis and Clark College in Portland.

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