Archive | Industry

An Ounce of Prevention Is Worth a Pound of Chargeback

An Ounce of Prevention Is Worth a Pound of Chargeback

Let’s start with a hypothetical story of a typical day in the life of an F&I manager. He’s one delivery short of glory at month’s end when a sales associate TOs a hot one: full MSRP and all the options on a $60,000 black granite Suburban, no trade. Wants to finance the car through the … Read More »

Tags:

Posted in Industry0 Comments

Don’t Underestimate the Power of Non-Verbal Messages

Don’t Underestimate the Power of Non-Verbal Messages

As human beings, we are sending non-verbal messages all of the time through our facial expressions, demeanor and body language. The people we sell to pick up on those messages…sometimes subconsciously. The power of subconscious messages is very serious business. All of us in selling should be concerned about perceptions on both sides of the … Read More »

Tags:

Posted in Industry0 Comments

Mitigate, Shmitigate

Mitigate, Shmitigate

Attorneys are not like normal people. When normal people wake up in the middle of the night, they think about sex, money troubles or the burritos they ate before going to bed. But not attorneys. They think about the hidden meaning of 16 CFR 681, Appendix A, Part IV. At least this one does. Let … Read More »

Tags:

Posted in Industry0 Comments

The Evil That Men Do: What To Do About It (Part II)

The Evil That Men Do: What To Do About It (Part II)

It is encouraging to learn that someone other than my mother actually reads the articles I write (though to be fair, I’m pretty sure Mom is just trying to sound encouraging). E-mails I received since the first installment of this article was published all struck the same cord: I had vastly underestimated the evil. Apparently, … Read More »

Tags: ,

Posted in Industry3 Comments

The Evil that Men Do: Players Who Abuse the System (Part I)

The Evil that Men Do: Players Who Abuse the System (Part I)

The nice thing about vehicle service contracts is that they can generate a lot of money for those who sell them. The bad thing about vehicle service contracts is that they can generate a lot of money for those who sell them. What I mean by that seeming contradiction is that the same system that … Read More »

Tags: ,

Posted in Industry4 Comments

Using Social Media to Bolster Search Engine Optimization

Using Social Media to Bolster Search Engine Optimization

So you still can’t convince yourself or the powers that be that the social three – social media, social networking and social marketing – are anything more than an excuse to play on the computer during work hours? There has to be more to it than participating for the purpose of winning new business, enhancing … Read More »

Tags: , ,

Posted in Industry0 Comments

Page 18 of 19« First...10...1516171819
css.php